Background I have worked successfully in the digital marketing industry for a number of years now. All of my knowledge and skills have been self taught with no formal training. I read blogs, articles and use analytics from various sources to try to understand my clients customers and their behaviors. Since August this year I thought it was time to gain some qualifications to prove my skills and worth to my current and perspective...
Read MoreA clever piece of marketing from Google. A view of how a wide variety of Google products are used in our everyday life.
Read MoreInteresting Emerging Technology information Here’s a small collection of interesting and useful information. Read the KPCB Internet Trends 2013 here Read the Forrester 2013 Mobile trends for marketers: Forrester 2013 Mobile trends for marketers ...
Read MoreSmart phone evolution or revolution? Smart phone technology is evolving at a huge rate leaving the marketing industry still trying to work out how they can best target their clients customers. As this new digital ecosystem evolves who will be the market leader of smart phone manufacturers? We have already seen a huge change from the initial mobile phone technology to the new smart phones. Incredibly the mobile phone has been with us...
Read MoreTech Disruption Tech Disruption was a new term I heard on the Squared Online course this week. I should go for a quick recovery and say that I knew of the theory I just didn’t know there was a name for it. Tech Disruption, there I know what it is now! I spend time looking at various data sources and trying to look at products and services through the eyes of the target consumer for my clients. Get an idea of where these...
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